Google Ads for Clothing Brands

Most Agencies Don't Know How to Scale Clothing Brands With Google Ads.
We Do.

We turn apparel brands' Google Search, Shopping and Performance Max into a predictable, profitable customer acquisition channel.

See How We Scale Clothing Brands Book a Free Strategy Call

30 minutes. You leave with a written breakdown of what's costing you money in your account and what it's worth to fix.

360%
Average ROAS
$100M+
Ad Spend Managed
150+
Happy Clients
Google
Certified Partner
The Reality

Why Most Clothing Brands Underperform on Google Ads

Apparel sits in one of the most crowded, most policed, most visually competitive categories on Google Shopping. Three problems account for almost every underperforming account we audit.

!

Feed Errors & Suppressed Listings

Size and colour variants get merged, GTINs go missing, and Merchant Center quietly suppresses half the catalogue. Most brands don't find out until sales have already dropped.

RESULT: Half your catalogue never gets shown
!

Generic Agencies Treat Apparel Like Any Category

Fashion is bought on image, fit and style, not spec sheets. Agencies running the same playbook across every vertical miss the image-first structure Shopping campaigns for clothing actually need.

RESULT: Budget spent competing on price, not style
!

Last-Click Reporting Hides the Real Funnel

Apparel shoppers browse across sessions and devices before buying. Last-click attribution routinely undercounts what's actually driving the sale, and budget gets pulled from the wrong campaigns.

RESULT: Winning campaigns get cut for looking weak
How We're Different

We Fix the Feed First. Structure the Catalogue Second. Scale Third.

Most agencies manage Google Ads for apparel brands the same way they'd manage any other category. We build the feed and campaign structure around how clothing actually gets bought, then scale what's proven to convert.

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$100M+
Total Ad Spend
360%
Average ROAS
150+
Brands Scaled
About Us

A global Google & YouTube Ads agency.

Advance and Beyond is a global Google & YouTube Ads agency. We've scaled more than 25 brands past $1,000,000/month in revenue, not with templated playbooks, but with custom-built campaigns that match each brand's product depth, margin structure, and growth stage.

We have worked hands-on with over 300 companies across the US, Europe, and Australia, running everything from $500/day Shopify brands to multi-million dollar monthly ad budgets. Every audit and every account gets our direct attention.

What We Do

End-to-End Google Ads Management Built for Clothing Brands

✓

Product feed rebuild and Merchant Center compliance

✓

Brand defence and reseller complaint monitoring

✓

Performance Max structured around collection and price tier

✓

Non-brand search capture across model, style and gifting intent

✓

Attribution windows matched to the real apparel buying cycle

✓

Ongoing scaling with margin protected at every stage

Specialist Category

In Apparel, the Feed Is the Whole Game

Feed quality decides more than bidding does. Titles, brand attribution, size and colour variants, and GTIN accuracy. Shopping and PMax perform in direct proportion to how clean your feed is. Most accounts we take over have never had it properly touched.

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Our Services

Everything Required to Sell Clothing on Google

Each service is one piece of the system. Run alone they help. Run together they compound.

Core Service

Feed & Merchant Center

The foundation. Full feed rebuild with clean titles, correct brand and GTIN attribution, apparel-specific variant handling, and status monitoring so suppression gets caught and reinstated before it costs you sales.

Brand Defence

We stop resellers, marketplaces and unauthorised affiliates from bidding on your brand name and eating into margin you should be keeping.

Shopping & Performance Max

Asset groups split by collection and price tier so margin never gets dumped into one low-ROAS campaign while quality traffic gets starved of budget.

Search & Demand Capture

Non-brand search built out around style, colourway, occasion and gifting intent, the terms competitors are leaving on the table.

Creative & Asset Strategy

High-AOV buyers need the visual proof. Lifestyle and detail-shot assets for PMax, Demand Gen and YouTube, built to carry a considered purchase rather than an impulse click.

Measurement & Attribution

Conversion tracking and attribution set to the real buying cycle. Reporting aligned to what's actually driving margin, not last-click alone.

Client Results

What We've Achieved for Clothing Brands

Live analytics exports, unedited, pulled straight from each client's own dashboard.

Andersen Butik

Sustained Growth Phase

Andersen Butik Shopify analytics: total sales DKK 1,369,923.77, up 726%
726%
Sales Growth
694%
Sessions
4,168
Orders
1.8%
Conv. Rate
Madsen Butik

Scaling Off a Fresh Rebuild

Madsen Butik Shopify analytics: total sales DKK 503,365.40, up 505%
505%
Sales Growth
212%
Sessions
1,247
Orders
1.7%
Conv. Rate
Account Snapshot: Fasoni

We Mastered Shopping & Search Together

Fasoni Shopify analytics: total sales £287,444.22, up 199%
£287K
Total Sales
427K
Sessions
5,404
Orders
+199%
Growth
Testimonials

Hear It Directly From Our Clients

Charlie
Clothing Brand Owner
Kevin
Clothing Brand Owner
Stijn
Clothing Brand Owner

We've scaled over 150+ brands. You're next.

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Our Process

How We Get Your Clothing Brand Scaling on Google

Four steps. Nothing launches until the step before it is clean.

1

Feed & Account Audit

We audit the feed, account structure, conversion tracking and where the category landscape stands.

2

Rebuild the Foundation

Feed rebuilt, Merchant Center corrected and attribution set before we spend a single euro.

3

Launch & Defend

Campaigns go live in sequence. Brand defence sits in place from day one, not after damage is done.

4

Optimise & Scale

Weekly optimisation moves budget into what converts. We scale with the ROAS floor still intact, not instead of it.

Why Work With Us

Why Clothing Brands Choose Us Over Every Other Agency

✓

We Fix the Feed Before We Touch a Bid

Most agencies start with campaign strategy. In clothing, that's backwards. Feed quality decides your ceiling before a single bid is placed.

✓

Brand Terms Treated as a P&L Line

We quietly protect what's bidding fair on your brand terms and cut what isn't. Branded search shouldn't be leaking margin to resellers.

✓

High-AOV Attribution Done Properly

Long consideration cycles need reporting that reflects them. We set attribution windows to your real buying cycle, not a generic default.

✓

Merchant Center Suspension Experience

We have reinstated and recovered suspended accounts in apparel categories. Shopping is among the highest-risk categories out there.

✓

Google Partner With Real Spend Behind It

Over $100M managed and $850K+ in retained ad revenue for apparel brands who were leaving margin on the table.

Is This Right for You?

Client TypeApparel & Fashion Brands
Revenue Threshold$500K+ / Year
Average Order Value$50+
ChannelGoogle Ads & Shopping
ApproachFeed-First
Catalogue50+ SKUs
FAQ

Common Questions

Everything clothing brands ask before working with us.

Our Merchant Center account is already suspended. Can you fix it?⌄
Usually yes. Most Merchant Center suspensions in apparel come down to misrepresentation flags triggered by resellers, missing GTINs, or mismatched pricing across the feed. We diagnose the specific cause, correct the feed and file the reinstatement.
Do we need to be a known brand for this to work?⌄
No. What matters is catalogue depth and margin to work with. 50+ SKUs and a real average order value give Shopping and PMax enough signal to optimise around.
How long before we see results?⌄
Most accounts see measurable movement in Shopping and Search visibility within 30 days, with compounding results over 60 to 90 days as campaigns collect more conversion data.
Do you need access to our ad accounts?⌄
Yes. Google Ads, Merchant Center and analytics access is needed to audit and manage the account. Access stays yours; we operate as a manager on the account, not the owner.
Is our pricing structured?⌄
Pricing is a percentage of managed ad spend, agreed after the free audit once we know your catalogue and current account state. No long-term contract required.
Do you handle creative, or just campaigns?⌄
Both. Feed and campaign management is core, and we also guide the lifestyle and product asset strategy that PMax and Demand Gen depend on to convert.

Ready to Own Your Category on Google?

Book a strategy call. We'll walk your account and tell you exactly what it's worth to fix.

Book a Strategy Call